{"product_id":"regenerate-enamel-science-advanced-toothpaste-75-ml","title":"Regenerate Enamel Science Advanced Toothpaste 75 ml","description":"\u003cdiv\u003e\u003cdiv id=\"productDescription\" class=\"a-section a-spacing-small\"\u003e\n \u003ch3\u003e\u003cspan\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n \u003cp\u003e\u003cspan\u003eEvery smile has a common and unseen enemy: enamel erosion. In fact, 80% of common tooth problems such as Yellowing, Sensitivity, Weakness, Transparency, are caused by enamel erosion and acid attacks. Enamel erosion happens to everyone, at all ages. Even healthy food and drinks can trigger acid attacks, which can cause enamel erosion. REGENERATE™ Enamel Science Advanced Toothpaste is powered by a revolutionary and internationally patented NR-5™ technology that is clinically proven to help regenerate enamel mineral* and reverse the early erosion process. Thanks to its unique formulation, the Advanced Toothpaste has distinctive product characteristics: a dense formula with a rich texture which reacts unleashing its regenerative power when brushing your teeth. With each use of Advanced Toothpaste, the unique NR-5™ ingredients form a fresh supply of enamel mineral. These wrap and integrate onto the teeth and regenerate enamel mineral* with exactly the same mineral tooth enamel is made of. Use this enamel strengthening toothpaste daily, in place of your normal toothpaste, to keep your teeth strong and healthy as well as to restore your teeth’s original whiteness. *Acts on early invisible stages of enamel erosion by restoring its mineral content with regular use. Clinically proven. ** Based on an in vitro test measuring enamel hardness versus standard fluoride toothpaste. ***As demonstrated in a 3 day in vitro test measuring enamel micro hardness: Combined use of toothpaste and serum vs. toothpaste only.\u003c\/span\u003e\u003c\/p\u003e\n \u003ch3\u003e\u003cspan\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n \u003cp\u003e\u003cspan\u003eGlycerin, Calcium Silicate, PEG-8, Hydrated Silica, Trisodium Phosphate, Sodium Phosphate, Aqua, PE-60, Sodium Lauryl Sulfate, Sodium Monofluorophospate, AromaFlavour, Synthetic Fluorphlogopite, Sodium Saccharin, Polyacrylic Acid, Tin Oxide, Limonene, C177891\u003c\/span\u003e\u003c\/p\u003e\n \u003cdiv data-a-expander-name=\"toggle_description\" class=\"a-row a-expander-container a-expander-extend-container\"\u003e\n  \u003cscript\u003e\n              P.when('A').execute(function(A) {\n                  A.on('a:expander:toggle_description:toggle:collapse', function(data) {\n                    window.scroll(0, data.expander.$expander[0].offsetTop-100);\n                  });\n                });\n            \u003c\/script\u003e\n  \u003cdiv data-expanded=\"false\" class=\"a-expander-content a-expander-extend-content\"\u003e\n   \u003ch3\u003e\u003cspan\u003eDirections\u003c\/span\u003e\u003c\/h3\u003e\n   \u003cp\u003e\u003cspan\u003eUse this enamel strengthening toothpaste twice daily, in place of your normal toothpaste\u003c\/span\u003e\u003c\/p\u003e\n   \u003ch3\u003e\u003cspan\u003eSafety Warning\u003c\/span\u003e\u003c\/h3\u003e\n   \u003cp\u003e\u003cspan\u003eAvoid swallowing, keep away from children, and avoid contact with eyes or sensitive areas.\u003c\/span\u003e\u003c\/p\u003e\n   \u003ch3\u003e\u003cspan\u003eBox Contains\u003c\/span\u003e\u003c\/h3\u003e\n   \u003cp\u003e\u003cspan\u003e1x REGENERATE Enamel Science™ Advanced Toothpaste\u003c\/span\u003e\u003c\/p\u003e\n   \u003ch3\u003e\u003cspan\u003eManufacturer Contact Information\u003c\/span\u003e\u003c\/h3\u003e\n   \u003cp\u003e\u003cspan\u003eUnilever Dept ER Wirral CH63 3JW UK\u003c\/span\u003e\u003c\/p\u003e\n  \u003c\/div\u003e\n \u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cdiv id=\"feature-bullets\" class=\"a-section a-spacing-medium a-spacing-top-small\"\u003e\n \u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e REGENERATE Enamel Science Advanced Toothpaste, oral care clinically proven to help regenerate enamel mineral* and reverse the early erosion process \u003c\/span\u003e\u003c\/li\u003e\n  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Our advanced toothpaste is the first oral care system able to regenerate tooth enamel mineral*, reversing the early enamel erosion process, keeping teeth healthy and strong to future-proof your smile \u003c\/span\u003e\u003c\/li\u003e\n  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e REGENERATE toothpaste gel's unique NR-5 ingredients combine to form a fresh supply of tooth enamel minerals which wrap and integrate onto teeth \u003c\/span\u003e\u003c\/li\u003e\n  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e The fluoride toothpaste helps protect against cavities, restore original whiteness and provides 3 times stronger teeth** \u003c\/span\u003e\u003c\/li\u003e\n  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Use REGENERATE Enamel Science Advanced Toothpaste twice daily, in place of your regular toothpaste \u003c\/span\u003e\u003c\/li\u003e\n  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Use this enamel strengthening toothpaste daily, in place of your normal toothpaste, to keep your teeth strong and healthy as well as to restore your teeth’s original whiteness. \u003c\/span\u003e\u003c\/li\u003e\n 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po-break-word\"\u003eRegenerate\u003c\/span\u003e\u003c\/td\u003e\n   \u003c\/tr\u003e\n   \u003ctr class=\"a-spacing-small po-flavor\" role=\"listitem\"\u003e\n    \u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eFlavour\u003c\/span\u003e\u003c\/td\u003e\n    \u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eMint\u003c\/span\u003e\u003c\/td\u003e\n   \u003c\/tr\u003e\n   \u003ctr class=\"a-spacing-small po-age_range_description\" role=\"listitem\"\u003e\n    \u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eAge range (description)\u003c\/span\u003e\u003c\/td\u003e\n    \u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eAdult\u003c\/span\u003e\u003c\/td\u003e\n   \u003c\/tr\u003e\n   \u003ctr class=\"a-spacing-small po-item_form\" role=\"listitem\"\u003e\n    \u003ctd 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class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eNatural\u003c\/span\u003e\u003c\/td\u003e\n   \u003c\/tr\u003e\n   \u003ctr class=\"a-spacing-small po-item_weight\" role=\"listitem\"\u003e\n    \u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eItem weight\u003c\/span\u003e\u003c\/td\u003e\n    \u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003e105 Grams\u003c\/span\u003e\u003c\/td\u003e\n   \u003c\/tr\u003e\n   \u003ctr class=\"a-spacing-small po-product_benefit\" role=\"listitem\"\u003e\n    \u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eProduct benefits\u003c\/span\u003e\u003c\/td\u003e\n    \u003ctd class=\"a-span9\" role=\"presentation\"\u003e\n     \u003cscript type=\"text\/javascript\"\u003e(function(f) {var _np=(window.P._namespace(\"DetailPageProductOverviewTemplatesJava\"));if(_np.guardFatal){_np.guardFatal(f)(_np);}else{f(_np);}}(function(P) {\n    P.when('A').execute(function(A){\n    A.on('a:truncate:po-attribute-truncate-7:updated', function(data) {\n    var isTruncated = !data.truncateInstance.getIfTextFits();\n    var seeMoreElement = document.getElementById('po-attribute-see-more-id-7');\n    if(seeMoreElement) {\n    seeMoreElement.style.display = isTruncated ?  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